CAMBRIDGE, Ontario – May 18, 2016 – PRLog — eSentire, Inc., a leader in Active Threat Protection solutions, today announced that CRN®, a brand of The Channel Company, namedAlice Hongthong, senior director, channel sales, and Sue Fossnes, senior manager, global channel marketing, to its prestigious 2016 Women of the Channel list.
Women executives comprising this annual list span the Information Technology (IT) channel, representing vendors, distributors, solution providers, and other organizations that figure prominently in the channel ecosystem. Each is recognized for her outstanding leadership, vision, and unique role in driving channel growth and innovation.CRN editors select Women of the Channel honorees on the basis of their professional accomplishments, demonstrated expertise, and ongoing dedication to the IT channel.
“These executives have made a lasting mark on our industry – growing and elevating partner programs, leading transitions to new business models, and introducing cutting-edge go-to-market strategies, among other remarkable achievements,” said Robert Faletra, CEO, The Channel Company. “We congratulate all the 2016 Women of the Channel and celebrate their singular contributions to the advancement of the channel ecosystem.”
As senior director, channel sales at eSentire, Alice Hongthong has over 20 years’ experience in the channel. Since joining the company, Alice has focused on developing eSentire’s go-to-market channel strategy. Over the past year, Alice created eSentire’s value proposition for partners (https://www.esentire.com/ partners/become- a-partner/),developed and launched the company’s international channel partner program (https://www.esentire.com/ news-and-events/ press-releases/ e…).
With over 24 years in the channel, Sue Fossnes is senior manager, global channel marketing at eSentire. Sue devotes her time to developing eSentire’s channel marketing strategy in support of its global go-to-marketplans. For eSentire’s channel partner program launch, Sue created sales enablement tools and developedthe company’s Market Development Fund (MDF) program, all in an effort to enhance eSentire’s partner value proposition and support its partners in their demand generation efforts.
“eSentire is a rapidly growing cybersecurity- as-a-service company with ambitious targets for channel growth and development in the coming year. The company has selectively expanded its channel partner ecosystem, allowing us to increase eSentire’s reach into new vertical markets and geographies,” said Fossnes.
Sue Fossnes, senior manager, global channel marketing
eSentire recognizes that talent is not limited to a particular demographic or gender – the company has many women commanding large lines of business in leadership roles. For example, eSentire’s channel leadership team has both female sales and marketing leaders with rich channel backgrounds.
Additionally, eSentire participates in local networking groups, like Girl Geeks and Women in Technology,to help recruit women in technology into the company, and offers opportunities for training programs targeting women in management.
Alice Hongthong, senior director, channel sales
“As a company in high growth mode, the channel brings a significant opportunity for eSentire to scale its business and expand into new vertical markets,” said Hongthong. “We have set aggressive targets this year. With strong executive alignment and investment in our channel strategy, our goal is to have the channel become a leading contributor to the growth ofeSentire”
The 2016 Women of the Channel list will be featured in the June issue of CRN Magazine and online at www.CRN.com/ wotc2016.
For more information about eSentire’s Channel Partner Program, or to become a partner, visit: https://www.esentire.com/ partners/become- a-partner/.
About eSentire Inc.
eSentire® is a proven industry leader, keeping mid-sized organizations safe from constantly evolving cyber attacks that traditional security defenses simply can’t detect. eSentire combines people, process, and technology to deliver an unmatched, premium level service that detects, remediates, and communicates sophisticated cyber threats in real-time, 24X7. Protecting more than $ 3 trillion in Assets under Management (AuM), eSentire is the award-winning choice for security decision-makers in mid-size enterprises. eSentire has received multiple accolades for exceptional service, including numerous HFM (Hedge Fund Manager) Service Provider awards (2013, 2014, 2015, 2016). In 2015, eSentire was named to Deloitte’s Technology Fast 50TM and Fast 500TM lists, and included in the 2015 “Cool Vendors in Cloud Security Services” report by Gartner, Inc.
For more information, visit www.esentire.com and follow @esentire (https://twitter.com/ eSentire) on Twitter.
About the Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com
Follow The Channel Company:Twitter (https://twitter.com/ TheChannelCo) , LinkedIn (http://www.linkedin.com/ company/the- channel-company) and Facebook (https://www.facebook.com/ TheChannelCompany? fref=ts).
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